Dr. Gregory McAmis

Education

• PhD, Business with an emphasis in marketing, University of Oklahoma
• MS, Marketing, University of Alabama
• BS, Marketing, University of Alabama

Courses Taught

• Personal Selling
• Principles of Marketing
• Consumer Behavior (graduate and undergraduate levels)
• Marketing Strategy (graduate level)
• Sales Management (at previous university)

Specialty

Personal selling and sales management

Research/Professional Interests

Dr. McAmis’ primary research interests lie in personal selling and sales management. In particular, he focuses on the effects of individual judgements of salespeople on the selling process and relationships between companies. He is also interested in new product development and introductions both in general as well as with respect to the influence of the sales force on new product success.

Recent Publications

• Salesperson Socialization to the Consumption of Organizationally-Provided Support Services: Differences between High and Low Performing Salespeople. Forthcoming in Journal of Marketing Theory & Practice
• Sales Manager Influence of New Product Adoption by Their Salesforce: A Theoretical Perspective. Published in Journal of Applied Business Research (2017)

Contact Dr. McAmis

478.301.2834
mcamis_gt@mercer.edu