Program Requirements

General Education: 30 hours

Additional Requirements: 9 hours

Business Core Curriculum: 39-40 hours

MAT 131 Function and Graphs OR MAT 133 Pre-calculus
ECN 150 Microeconomics
ECN 151 Macroeconomics
ACC 204 Financial Accounting
ACC 205 Managerial Accounting
BUS 281 Business Communications
BUS 346 Legal, Ethical & Regulatory Environment
IST 349 Management Information Systems
BUS 350 Business Quantitative Analysis
FIN 362 Principles of Finance
MGT 363 Principles of Management
MKT 361 Principles of Marketing
MGT 498 Strategic Management (Capstone)

Marketing Major: 18 hours

MKT 415 Marketing Research
MKT 475 Strategic Marketing Management
MKT 442 Consumer Behavior
Students will be required to take three additional 400-level Marketing courses.

Electives

Students may take elective courses as needed to reach the required total hours.

Total Graduation Requirements: 120 hours